The Rational Dress Branding
The TRD logo/ mark/ monogram draws its inspiration from the Vienna Secession movement. The sequence here shows the monogram-logo in earlier iterations, followed by final design versions using modular type-logo.
Visual identity and packaging
The slides here show the extended graphic identity: business card, thank you card, shopping bag, packaging, promotional cards, tags, and digital devices including animated newsletter.
TRD Digital Platform
Responsive, e-commerce digital platform, presenting sequences from the 2016 Summer collection.
